HERO Cloud (Virtual Software) is a proven transcoding virtual software solution that provides quality and performance at costs that ensure an easy ROI whether investing in capital equipment or in a low cost cloud solution. By taking advantage of HERO VS on the cloud users can transcode their video assets at a low processing cost with superior quality and low bitrates for additional savings on distribution costs.
The HERO Virtual Software platform runs on a private cloud and is a cost effective solution for Broadcasters, Content Distributors and Telcos who are looking to monetize the growing opportunities in video on the web but are concerned about the cost to implement services and the risk in investing in capital that becomes obsolete within one year as standards change.
Cloud computing changes the way we think about technology. Cloud is a computing model providing web-based software, middleware and computing resources on demand. By deploying technology as a service, users access only the resources they need for a particular task. This prevents you from paying for idle computing resources. Cloud computing can also go beyond cost savings by allowing your users to access the latest software and infrastructure offerings to foster business innovation.
The primary advantage of utilizing the cloud for processing video is that as demand peaks more resources can be allocated and when demand is low resources are not sitting idle. This is a standard, pay-as-you-go scenario. Another advantage of processing on the cloud is that job priority levels can be set so that higher priority jobs can be allocated more processing resources so that the job is completed faster and lower priority jobs can be allocated less resources and can be processed overnight. This means a company can gauge need versus cost and make a business decision on the most cost effective way to monetize their video assets.
Cloud transcoding services allows content distributors to expand as their customer base does and ensure revenues from day one since they simply incur expenses as jobs demand and mark up services to their customers generating a positive cash flow instead of investing in capital equipment. Content distributors are in the same predicament as Broadcasters, lots of new technology and devices for video distribution but a conundrum on where to invest their money. Content Distributors are also in the services industry and have to invest in capital upfront to meet demands of an expanding customer base which is not immediately covered by their revenue flow.
Telcos are suffering from the explosion of video on the internet. They are generally seen as simply the pipeline for others to generate revenue by streaming their content on the internet. Especially troublesome is the demand for video on tablets and smart phones which can clog mobile networks. More and more Telcos are looking to attract and retain customers by offering premium services for their broadband and mobile customers which include live, streaming video and video-on-demand services. They also wish to gain control and reduce the network requirements for distributing video to mobile devices. But Telcos are experts in networking and telephony, not video processing. By utilizing HERO VS transcoding on The Cloud Telcos can take advantage of a distributed transcoding service for both live and on-demand to provide premium video services to their customers on a pay-as-you-go plan.